Create your digital profile

I’m running a workshop for the Tasmanian Writers Centre in Hobart on the 27th of November on creating a digital profile.

This is a comprehensive hands-on workshop to create an author brand that reflects your style and personality. You will learn how to create a professional author blog, and maximise your social media presence, with your own unique look. Readers like to know more about their favourite authors and your digital author profile is an engaging way to develop an ongoing fan base.

This workshop will cover:

  • creating a simple website and blog to promote your book and author profile
  • how to create pages, style content, create menus, upload images and video, links to Amazon (if you have a book to promote) and embed social media pages including Facebook and Twitter on your blog.
  • the advantages of a self-hosted blog to normal blog on WordPress
  • adding plugins and widgets using social media – Facebook and Twitter account – to support your profile

For further information and to book a place go to the following link:

Create Your Digital Author Profile with Sue Bell


Social Media strategies


We all use Facebook, Twitter, YouTube, Blogs and more.

But are we using them effectively?

In this workshop Sue, Tim, Brett and Julianne discuss their use of social media and how to publicise, promote and inform your professional practice.

Print-on-demand and eBooks


eBook readers been around for a while on various devices and platforms.

eBooks are easy to publish and distribute but now, with print-on-demand, paperback books are also an option.

In the past, self-published authors took their manuscript to a printer and ordered copies. These books could be sold to friends and family or left abandoned in the spare room.

Now, with print-on-demand, authors no longer have to worry about storing boxes of unsold books. Instead companies like Blurb or CreateSpace print your book when somebody orders it. This takes all the hassle and expense away from the author who need only sit at home and wait for a royalty cheque.

Having both eBook and print versions is a great way to increase your sales as well as impress friends and family.

In this workshop Sue Bell will demonstrate how to convert your manuscript for both print and eBook and upload to Amazon.

Grammar for the self-publisher

books and scrolls

Proof reading your manuscript before publication is an essential step in creating a professional book. Yet, so many self-published authors overlook this crucial step.

Qualified English teacher Julianne Clifford will show you how to spot common grammatical errors and awkward phrasing as well as avoid common mistakes.

Never let your commas, semi-colons and full stops get in the way of telling a good story again.

Why use a video trailer to promote your book?

film strip

There are a lot of books out there.

How do you make your book stand out?

A good video trailer uploaded to your site and social media pages gives the reader further information about the book and helps promote your text across platforms including YouTube and Vimeo.

In this workshop Dr Tim Kitchen will demonstrate how to film, edit, mix audio and create credits for your own trailer.

If you’ve never touched a camera or editing equipment then this workshop will be a comprehensive introduction on using Premiere Elements to create a short trailer.

Making a book cover

burning book

Join professional photographer Brett Kent as he shows you the tips and tricks to make a fantastic book cover.

Using simple Photoshop techniques and a whole lot of creativity, Brett will demonstrate how to make the most of your cover art.

A good book cover contributes to whether your book finds a readership or not.

Create your own original images to make your book stand out from the crowd.

Your manuscript deserves it.

What is a flip book?


You’ve seen digital flip books. You see them online. You click the pages and they do this cute page curl and you can make your mouse “flip” the pages.

You can also add interactive elements like video, sound and animation.

A flip book works in the Flash Player (SWF) that you can upload to your site or social media page. And they look cool too.

Even Pope Francis has a flip book.

Flip books are easy to make and lots of fun.

Publishing Workshops at MONA

man writing

Publishing Workshops at MONA:

 October 31 – November 2, 2015

Writers, educators, journalists, designers and bloggers turn your self-publishing idea into reality at Hobart’s world famous MONA gallery. Join Adobe evangelist Dr Tim Kitchen, author and Adobe education leader Susan Bell and artist Julianne Clifford, ​in a series of ​​workshops to help your project stand out in a competitive industry.

Workshops include:
  • ​Flip book creation
  • ​Book cover design
  • How to film and edit a book promotion trailer
  • Self-publishing options including print-on-demand and eBooks
  • Effective social media strategies
  • ​Networking ideas​
  • ​An introduction to publishing software including Photoshop, InDesign and Premiere
  • ​Grammar and punctuation for the self-publisher.

Enjoy a weekend at MONA and imbibe​ the creative atmosphere of ​this ​​unique, world-class gallery.​

​Retreat cost​ includes MONA entry,​ morning & afternoon tea and lunch.

Download a brochure for further information.

* Workshops run over October 31 to November 1. Workshop ticket guarantees entry to the Gallery on November 2 or at your earliest convenience.

Eventbrite - MONA publishing workshops